The passport gets the buyer into seven spaces for one trial day each. Trial days at participating spaces usually range from $20 to $40, with an average of $25. The purchase price is $75 and is valid from Mar 1 to Nov 30, 2012. Passports can be purchased at participating spaces or online.
Rachel Young, Co-founder of Camaraderie Coworking Inc said, “This is an incredible way to discover some of the coworking spaces in Toronto and see how different each one can be. We want to offer visitors a way to explore without worrying about commitment, and we're confident that through this discovery process some will be able to find a space they want to take up a resident membership, grow their business, and interact with some great existing members.”
The spaces participating in this inaugural program are:
Camaraderie (Adelaide and Church)
Centre for Social Innovation – Annex (Bloor and Bathurst)
Centre for Social Innovation – Spadina (Queen and Spadina)
Coworkative (Stoufville and Yonge)
Foundery (Dundas and Bathurst)
Hackernest (Bloor and Lansdowne)
Park & Co (King and Dufferin)
The number of coworking spaces has been doubling worldwide since 2003, according to Deskmag's Global Coworking Survey, reaching 1,300 last month. Toronto had just four spaces that self-identified as coworking at the beginning of 2011 and now has 13 just a year later.
Funds from this program go directly to the marketing budget for Coworking Toronto. Participating spaces are not receiving any compensation from the program. Future marketing efforts may include community outreach, participation in key tradeshows, sponsoring events, and other initiatives.
This is the first program of its kind for the coworking industry, and Coworking Toronto will be monitoring the program closely throughout the year to be able to provide metrics for future projects and other regional collectives.
Coworking Toronto is a collective of coworking spaces across the GTA. Together our goal is to raise the profile of coworking and attract more freelancers, entrepreneurs, startups, and any form of digital nomad to get out of cafes and libraries and out of their home offices, and to enjoy productive workspaces with a supportive community. Spaces in the collective include Richmond Hill, Etobicoke, Scarborough, and Toronto.